111 Day 2020 Recap

Saturday, January 11th, 2020 marked the inaugural 111 Day. In an attempt to celebrate who we are as a brand, what we stand for, and our outlook on life, we challenged you all to unplug and recharge by getting outside and doing something you loved.

Our goal was to remind people that, while the internet and social media are amazing and inspirational tools, so are the outdoors, and a little digital detox goes a very long way. We were blown away by how many of you spent the day recharging your minds, bodies, souls (not to mention your watches!) and are so excited to share some of the many #111Day adventures.